Men have long been concerned with the size of their penis – and, until recently, there was little they could do about it.
Pills and potions have proven ineffective, while bizarre stretching devices aren’t just pointless, but risk permanent damage, too.
But now a cosmetic surgeon on London’s Harley Street is offering dissatisfied men a game-changer – the chance to get what Mother Nature denied them thanks to an operation called the penoplasty.
The procedure, which sees fat taken from the abdomen or lower back and re-implanted along the penile shaft, is undertaken by more than twenty men each week at the London Centre for Aesthetic Surgery and costs roughly £3,500.
Results are instant, but all surgery carries risk – and, in this case, that includes the transplanted fat turning lumpy, although this is managed by massaging the tissue.
The surgeon who pioneered the treatment, Dr Roberto Viel, says it is surprisingly simple.
‘Penoplasty is a day case procedure and is performed under local anaesthetic with IV sedation, so there’s no need for an overnight stay. The operation usually takes about 45 minutes and healing time is minimal.
‘To increase girth we perform a small amount of liposuction to collect fat, usually on the stomach or thigh, followed by re-introduction of the fat by injection along the shaft,’ he tells MailOnline.
‘The usual increase in girth (circumference) is between 1 to 2 inches, but any more than that is excessive and can hurt the women in their lives,’ he adds.
Given that the vagina is only sensitive in the lower third area, it is more important to increase the width or girth, rather than the length.
‘We believe that the penoplasty is justified when the psychological benefits outweigh the risk and cost of the procedure.
‘However, a man’s best sexual organ is his brain – and most men feel much more confident about themselves after the operation.’